Medias Destructive Influence on Women Essay - 1215 Words

Everywhere you turn society is being presented with images of perfection, beauty, or sexuality. Some of these images represent unrealistic or unreachable expectations and can be truly harmful. It is common to see women exploited in reality TV shows and music videos. Young women are also influenced by the images that they see in commercials, billboards, internet sites, and movies. These images serve to harm a woman’s self confidence and also are affecting their overall health. Today’s mass media messages are having a negative effect on how women perceive themselves. I would like to propose a project which involves analyzing several women, of many different age groups, across their lifespan while testing how much the media affects their†¦show more content†¦The third and last theory is called Bandura’s social cognitive theory. This theory assumes that people model and learn from the behaviors of attractive individuals. Women want to emulate the body imag es of the thin attractive models through dieting. Eventually, negative effects result from this such as anorexia and bulimia. After the theories were described, the article states that thirty four studies were conducted. Thirteen out of the thirty four studies were surveys and twenty one of the studies were experiments. The media was measured and recorded for all studies with the categories ranging from magazines and photos, to movies and television shows. Ten studies were measured by exposure from fitness and fashion magazines. Seventeen studies were examined using a photo measure. Typically, the photo measure consisted of advertisements with thin woman. Three studies used a general mass media measure, which measured general media use. One study included a movie measure and another included a computer measure. The analysis implies that there is a relationship between body image and media, but the relationship is minute. The article says that one reason why some woman may not compa re themselves to the thin woman in the images is because they are constantly exposed. Finally, the article concludes by stating that a manipulation of exposure length, outcome measures, andShow MoreRelatedA Culture Of Perfection : Media s Influence On Adolescents1362 Words   |  6 PagesCulture of Perfection: Media’s Influence on Adolescents Comparison. It is one of the most dangerous and detrimental habits within our society. We fall into a routine of â€Å"self-checking† ourselves against others; mentally taking notes of what we can improve and what we are doing better. We all know that comparison often takes its’ toll on our confidence and self-worth; what we may not realize, however, is how early these destructive habits begin and why. The media’s influence is everywhere and its’Read MoreTeenage Girls and Body Image Essay1291 Words   |  6 Pagesteenagers get a lot of influence from the media’s message. The problem with this is the media has a specific way of doing things and can be negative to a susceptible teenage girl. Media’s way of portraying a woman can be skewed and unrealistic way from what reality is. Teenage girls then have a desire for this look or way. In this essay the three ways I will describe as to why the media can negatively affect a teenage girls body im age is by showing unrealistic bodies and women, women whose bodies are desirableRead MoreBeauty Is Good Essay522 Words   |  3 Pagesbeautiful has been difficult to achieve it has been shaped by social contexts. From in early age people have been surrounded by images and advertisement that reinforced that thin is beautiful and in order to be happy and successful one must be thin. Women are consistently given the message they are not pretty enough or thin enough. It is nearly impossible to open a magazine, shop at the mall or turn on the TV without being confronted with the message that to be fat is to be undesirable and unattractiveRead MoreNegative Body Image Essay945 Words   |  4 Pagesbulimia. The media = has a strong impact on body image, and research has shown that the media’s standard of beauty has a detrimental effect on people’s body satisfaction. Positive Body Image: People with positive body image: accept the way they look and generally do not pay attention to how their bodies may be viewed by other people. They feel good about their general appearance and reject any external influence that may try to make them feel bad about how they look. generally related to the feelingsRead MoreThe Effects Of Advertising On Society s View On Gender Roles1756 Words   |  8 Pagestechniques vary from objectifying women to sell hamburgers, to using egotistical images to promote men’s deodorant. These marketing methods of advertisements create a representation of society’s view on â€Å"gender roles†. Gender roles can be defined as â€Å"appropriate† and â€Å"inappropriate† behavior for males and females. The media reinforces stereotypical roles by the way the media portrays men and women. The destructive impact of advertisement affects everyone, specifically women and their deteriorating confidenceRead More The Portrayal of Body Image in the Media Essay618 Words   |  3 PagesSocieties standards for body shape and the importance of beauty is promoted by various media. The media links beauty to symbols of happiness, love and success for women. Media portrays these images as achievable and real. Un til women accept their body image, they will continue to measure themselves against societies â€Å"perfect image.† Media representations of body image contribute to social trends of unhealthy lifestyles. Female children learn to worry about their appearance from an early age. HugeRead MoreEssay on The Medias Pressure on Women to Maintain a Slender Figure1552 Words   |  7 Pagesextreme amount of pressure on women to maintain a slender figure. Through childhood to adulthood, women are bombarded with images of stick skinny women, and this is the way almost every woman wants to look. Although there are other factors, the media is the primary source of the obsession with being thin. Why has this become such a popular trend? This is what society says is acceptable. It has been proven that these images of perfect women do affect the normal women who wish to look like thatRead MoreShould We Undergo Plastic Surgery?1489 Words   |  6 PagesSome young women have even taken more drastic measures by turning to plastic surgery to alter their appearance. However, unlike makeup, plastic surgery is definitely something that can be taken too far since it is permanent. Women should not have to feel the need to undergo plastic surgery at all: unless it is for reconstructive purposes. Sadly, last year alone, facial plastic surgeons recorded 64% of their patients under the age of 30 had undergone cosmetic surgery or injectable treatments (MatthewsRead MoreMedias Influence of Society Essay1137 Words   |  5 Pageshome you either turn on your television or play with your video games. Facebook, Twitter, Myspace, MSN, Hotmail, Gmail are just some of the social networking sites we use today. What is media? The media is the means of communication that reach or influence people. The media can help us get the news out for example the earthquake in Haiti we wouldn’t know about it without the media. The media helps us get the news out, entertain us throughout our lives and even helps us when we communicate. The mediaRead MoreThe Effect of the Media in Our Body Image Perspectives Essay1286 Words   |  6 Pageslove story that was very simple (the dad won’t let the girl choose the one she loves) and many other similar stories. But if you observe the actresses’ bodies you will notice that they are far from perfect according to our recent standards. Young women and men are so negatively affected by the unrealistic body images presented consequences have resulted However, the standards should not be focused on just this one aspect of a person; a more diverse consideration of the total person is needed.

Social Values And Sexual Morality Questionnaire - 1030 Words

Method The research design used in the study was a descriptive research of the survey type and respondents were determined through multi-stage sampling techniques. The sample which was selected through simple random sampling techniques was made up of one thousand, five hundred and eighty one (1581) university undergraduates of between the age of 14 and 24 years old. This consisted of 750 males and 831 females with 265 from each of the six universities in the three selected states in Southwest Nigeria. Research Instrument A self-designed instrument titled â€Å"Social values and Sexual Morality Questionnaire† was used for the study and data collected were analysed using descriptive and inferential statistics such as Percentage Scores, Mean,†¦show more content†¦Variables N Mean Std. Dev. rcal rtab Social values 1581 61.87 9.671 Sexual Morality 1581 64.68 20.679 0.260* 0.062 *P 05 ). The null hypothesis is rejected. This implies that University undergraduates’ social values significantly predicted their sexual morality. University undergraduates’ social values accounted for 50.2% (R2 = 0.502) of the variance in sexual morality. The remaining 49.8% unexplained variance in sexual morality could largely be due to other factors outside the regression model. The composite relationship between University undergraduates’ social values and their sexual morality is high, positive and significant at 0.05 level (r = 0.709, P 0.05), modesty (t = 15.903, P0.05) on University undergraduates’ sexual morality was significant at 0.05 level in each case. The regression equation is given as: Y = 26.509 + 2.713 X1 + 2.024X2 – 0.386X3 – 0.724X4 + o.965X5 where: X1 = Integrity, X2 = Modesty, X3 = Chastity, X4 = Assertiveness, X5 = Self-control, Y = Sexual morality. Discussion The findings show a significant relationship between compliance with social values such as modesty, integrity chastity, self- control and sexual morality. The result recorded low compliance of University undergraduates with integrity and modesty. Awoyele, (2007) attributed this to erosion of social values among the youths. Brezina and Piquero, (2007) believed that some of theShow MoreRelatedThe Link Between Time, Money, and Morality942 Words   |  4 PagesMoney has mould, transformed and created a society where monetary security has triumphed over the essential concept of time and human morality, this correlating relationship has been highlighted in the paper, Psychological Science: Time, money and morality. Freud reinforces this point as â€Å"â€Å"†¦money questions will be treated by cultured people in the same manner as sexual matters, with the same inconsistency, prudishness and hypocrisy.† (Richard Trachtman 1998, http://www.richardtrachtman.com/pdf/moneytabooRea d MoreOn The Acquisition And Nature Of Morality1662 Words   |  7 Pagesacquisition and nature of morality: What we must consider as we move forward in contemplating how to best instill morals Michael Cravey mc44996 6008619005919804 Freshman first semester The University of Texas at Austin In an article titled Conceptual and Informational Features in Moral Decision Making, Cecilia Wainryb and Elliot Turiel discuss how we are presented with the problem of how best to educate morally with the answer potentially lying in teaching methods that take morality attainment processesRead MoreThe Examination Of Crime And Crime1146 Words   |  5 Pagesfigure of crime. 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Though it has been introduced indirectly to Malaysian Secondary School and Primary School fewRead MoreMoral Development During Adolescence Ess ay8689 Words   |  35 PagesAdolescents’ Moral Decay. Abstract The study explored the determinants of moral development in curbing adolescents’ moral decay. These determinants included identity development, gender, parental (mother) relationship with adolescent, and ethical and moral values. A mixed-model method (both quantitative and qualitative) was used to conduct the study. Participants were sampled through convenience sampling. The sample of a total of 1387 from the pooled data was used for the quantitative part of the researchRead MorePerceptions of Youth Towards Premarital Sex9892 Words   |  40 PagesUNIVERSITY Chapter 1 The Problem and its Background Introduction Sexual feelings begin long before puberty. 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Oman Cement Company Free Essays

Oman Cement Company ( SAOG ) was formed in 1978. Rusayl Cement works was completed in 1983 with an one-year incorporate cement production capacity of 624,000 dozenss, of cement. In 1999 clinkering capacity expanded to a sum of 1. We will write a custom essay sample on Oman Cement Company or any similar topic only for you Order Now 2 million dozenss per twelvemonth. The 2nd production line came on watercourse in mid 1998. Presently the company is working on spread outing the capacity of works signifier 1.26 MTS per twelvemonth to 1.70 MTS per twelvemonth by upgrading production line No. 1 and No. 2. The company installations are: 1- Computerized Fabrication Oman cement fabrication procedure is to the full computerized. This avoids major jeopardies in fabrication and needs less work force. 2- Central Laboratory The Quality Control is supported by cardinal research lab consisting of robotics, X-ray spectrometers, optical maser atom size analysers and computerized physical belongingss proving equipment. 3- Quality Management System and Environmental Management System oman cement Quality Management System is in conformity with the Quality Assurance Procedures of ISO 9001: 2000 enfranchisement. 4- Pollution Control. The Oman cement company produces many types of cement which are: 1- Ordinary Portland Cement: It is type I Portland cement. Its utilizations are strengthened concrete edifices, Bridgess and railroad constructions. The typical compound composings of this type are: 55 % ( C3S ) , 19 % ( C2S ) , 10 % ( C3A ) , 7 % ( C4AF ) , 2.8 % MgO, 2.9 % ( SO3 ) , 1.0 % Ignition loss, and 1.0 % free CaO. 2- Sulphate Resistant Cement: It is type V, is used where sulfate opposition is of import. Its typical compound composing is: 38 % ( C3S ) , 43 % ( C2S ) , 4 % ( C3A ) , 9 % ( C4AF ) , 1.9 % MgO, 1.8 % ( SO3 ) , 0.9 % Ignition loss, and 0.8 % free CaO. 3- Moderate sulfate resistant: It is type II cement. This type of cement can be used in constructions of considerable mass, such as big wharfs, heavy abutments, and heavy retaining walls. Its usage will cut down temperature rise particularly when the concrete is capable to hot conditions. Its typical compounds composing is: 51 % ( C3S ) , 24 % ( C2S ) , 6 % ( C3A ) , 11 % ( C4AF ) , 2.9 % MgO, 2.5 % ( SO3 ) , 0.8 % Ignition loss, and 1.0 % free CaO. 4- Oil Well Cement Oil good cement, used for oil Wellss grouting, normally made from Portland cement cinder or from blended hydraulic cements. It is used for cementing work in the boring of oil Wellss where they are capable to high temperatures and force per unit areas. Its typical compound composing is: MgO: 6.0 % SO3: 3.0 % Loss On Ignition: 3.0 % C3S: 48 % -65 % C3A: 3.0 % Insoluble Residue: 0.75 % C4AF+2C3A: 24 % Production methods: There are four phases to bring forth cement that Oman cement utilizing which are: 1- Preparation of the natural stuff at preies 2- Heating and chilling to bring forth cinder 3- Preparation of the cement 4- Cement wadding Procedure description: 1- Preparation stuff at preies The natural stuff contains of limestone ( 80 % of natural stuff ) , silica, aluminate and Fe ore. The preies located around the Oman cement works. At preies the natural stuffs are extracted with heavy equipments. Then the limestones are crushed with nomadic crushers connected with long conveyor belt to transport them to storage go throughing the car lab to analysis the samples with x-ray each two hours. After that the natural stuff are moved to reservoirs. Then they are moved with conveyer belt to the altogether factory to crunch the natural stuffs. Finally the crunching natural stuffs are moved to mixture reservoirs to acquire proper mixture before fed them to kiln. 2- Heating and chilling to bring forth cinder The natural stuffs are moved to impart, where heat exchange is occurred between these stuff and the raising hot gases from kiln, so the stuffs are separated from the gases. After that the stuff moved to calciner where the limestone is converted to calcium oxide, and so the calcined stuffs arefed to the kiln where the temperature about 1400 degree Celsius and so go forth from kiln to acquire cinder. Then the cinder leaves from kiln to air to cut down its temperature to 100 degree Celsiuss to be ready to be moved to cement factory. Kiln procedure 3- Preparation of cement The cinder that came out of the ice chest will be transported by the pail concatenation conveyer to the silo. The bag filter on the top of the silo is sized for the eating by the pail concatenation conveyer and thermic air enlargement in the storage. The cinder extracted from the silo is transported by belt conveyers to the cement proportioning. The gypsum is added to the cinder. Then the proportioned stuffs are conveyed via belt conveyer to cement crunching. Materials land by ball factory are transported centrifuge by pail lift. The harsh atoms separated return to ball factory for regrinding while the all right merchandise is collected by the bag filter behind the centrifuge and so conveyed to cement silo with an air slide and pail lift. Cement silos is used to hive away the cement. Cement factory 4-Cement wadding The cement from extraction systems under the cement silo is delivered to the buffer bin by air slide and the pail lift and vibrating screen, before being fed into each bagger. The bagged cement can be loaded straight or stored in depot temporarily. Machinery and Equipments: No. Name map 1 Limestone Crusher used in rock prey to oppress limestone 2 Clay crusher used in rock prey to oppress clay 3 Limestone Stacker Used to travel limestone to preblending reserve 4 Limestone reclaimer Used to take preblended mixture from preblending reserve 5 Coal and Fe ore Crusher Used to oppress linear stuffs 6 Coal and Fe ore Stacker Used to travel Fe ore to conveyor belt so to proportioning station 7 Coal A ; Fe ore reclaimer Used for repossessing all linear stuffs and coal 8 Raw factory used for natural stuffs crunching and drying 9 Raw factory fan Used to set the factory recess temperature. 10 Preheater fan used to dry the natural stuffs 11 Preheater and precalciner Preheater used for preheating and partial decarbonation, and precalciner for calcination 12 Rotary kiln used to raise natural stuffs to a high temperature 13 Grate ice chest Used for slaking 14 Cement factory Used to crunch cement 15 Bag filter Used to roll up dust 16 Coal factory Used for coal drying 17 Bulk stevedore for truck Used to lade the majority 18 Cement bagger Used to pack cement merchandise Quality control system: The quality control section in the Oman cement company map is to supervise merchandise quality in every phase of production get downing with pull outing the limestone from the prey till the phase of cement Millss, by taking samples and analysis them. 1- The computing machine and x-ray analysis: The mechanization lab consists of automaton, x-ray spectrometers, optical maser atom size analyser and computerized physical belongingss. The samples will be taken by an automatic sampling station from a point between the altogether factory and homogenising silo and so transported manually to the cardinal car lab, where it will be semi-automatically prepared and sent to an X-Ray analyser. The consequences analyzed will be sent to a proportioning computing machine. The computing machine will cipher the ratio of natural stuffs and direct out the set value to constant feeder harmonizing to the chemical composings and natural repast faculty required. 2- Physical analysis: To prove the choiceness, soundness, puting clip, strength, specific gravitation, heat of hydration and loss on ignition of the cement to accomplish the American specifications demand. Care process: The section maps are: -Checking all machinery and equipments are work decently. -Scheduling and be aftering for preventative care, prognostic care. – Coordinating with all sections for day-to-day job. – Planning, organizing of preventative and breakdown activities for accomplishing high works handiness to run into production mark. The process that the Oman cement follows in instance of dislocation, preventative and shutdown care are: 1. Breakdown care In instance of any breakdown care in the production section, they give information sing the dislocation to the care section, and care workers are sent to the production works to repair machine failures. 2. Preventive care here, a squad of care workers is sent straight to the production workss to look into out whether there is any failure in the machinery or non. 3. Shutdown care When the works is shut down the employees in the production section sent a missive to the care section and consecutive stairss are taken by care section to work out the failures. The works closure occurs every 6 month in March and September. The procedure of operating and monitoring production lines and machines immediately, so they can watch the failure and harm of the machines and equipments to mend them or replace them. Technical direction The proficient direction duty is to oversee all the mechanical, electrical things and keep the assorted equipments and everything that related to maintenance process, and this direction divided in many subdivisions: a- The machine subdivision The duty of this subdivision is prepare exigency and planning agenda and make it to all the equipments and describe it to name the unusual failure and hole it. Inspect the machinery, cheque with drawings and specifications and rectification. It contacts with shop subdivision to supply the needed replacing parts and besides contacts with other subdivisions to keep the equipments at the workshop. At the workshop they fix the equipments in exigency conditions, look into the equipments if they work decently and routinely, takes care the equipments and aid to clean them. B ) The machine operation subdivision The duty of this subdivision manufacture the replacing parts, make an order outside the company to acquire new parts, lathe the machine parts the required the workshops. degree Celsius ) The immediate machine care subdivision The duty of this subdivision is to look into and repair the production lines. vitamin D ) The electrical subdivision The electricity section is responsible to mend and guarantee the continuance of the work of all electrical and electronic equipment and preciseness instruments on the production line and besides supervises contact with other subdivisions to that the electricity working decently. 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Innovation and Creativity in Organizations

Question: Discuss about the Innovation and Creativity in Organizations. Answer: Introduction Creativity is defined as the capability of conceiving some useful things that are taken into consideration for the betterment of the organization; however, innovation signifies the implementation of something new (Anderson et al. 2014).Stimulating creativity and exploring completely new territories enhances the productivity and profitability of the organization. Somech and Drach-Zahavy (2013) state that contemporary organizations encourage their employees to suggest some productive ideas and to explore new areas for innovative approaches that help in formulating cost-effective business solutions. The primary objective of this approach is to make the employee of the origination feel as they are an important asset for the business and their suggestion will be granted. Moreover, according to Yoshida, et al. (2014), there are three types of innovation- technical innovation, process innovation and administrative innovation. This way, an organization can achieve competitive edge to survive in the market for a longer time. In this essay-report, the nature of the creativity and innovation will be discussed along with the theory and practice for creativity and innovation. Moreover, the report also covers some evidence/examples that results in the better productive result on the better business outcome. In addition to that, the impact of the creativity and innovation will be focused along with the key ingredients of the successful innovation that are- Leadership, Focus, Creativity, Invention, and Entrepreneurship. Lastly, the assignments wraps up with the personal reflection and then a conclusion for the overall discussion. Discussion Nature of creativity and innovation The nature of creativity and innovation are connected and creativity goes hand in hand with innovation. Cerne et al. (2013) depicts that without creativity there will be no innovation. Creativity is beneficial for well-run companiesand provides an assured path to success, which results in maximum profitability and productivity. Creative ideas and innovative approachescan come from employees, external shareholders and even from the target group (Caniels and Rietzschel 2013). Thus, it is important that an open exchange of ideas must have to be supported by the organization. On the contrary, Sarooghi et al. (2015) depicts that if the innovative idea does not fit properly with the objective of the organization, huge loss should have to be incurred by the company as the entire process will get wrong with the unfit idea. As a result, most contemporary managers follow incremental innovation that is to see problems in the current set-up and then try to resolve the adversity by finding an inn ovative alternate method. Yesil and Sozbilir (2013) in addition to the discussion added that most larger organisations rarely uses radical innovationsas they are often risky and difficult to implement. Theories and practice of creativity and innovation Creativity is a process and often considered as a group phenomenon, where an individual implies the domain knowledge and then discusses it with their peers so that an effective idea will be selected at the end of the meeting. Creativity techniques Rational/serious creativity In this context, Runco (2014) demonstrates that lateral thinking, TRIZ and mind-maps are few approaches that encourage the rational creativity among the individuals. Lateral thinking signifies the offering of ideas through random component in reasoning. This method is different from linear thinking and is used to materialize the reasoning attitudes. Moreover, TRIZ techniques intend to initiate technological innovation. According to this approach, a person first looks for the pitfalls regarding the execution of a new technology in the business and then implements it (Dietrich and Haider 2015). Moreover, Litchfield et al. (2014) stated that mind-maps are the technique to summarise the existing knowledge and then gather ideas and information that meets the objective of that organization. Gaming approach It is evident that every person intends to learn more under interesting circumstance and hence, managing authorities of organization takes initiatives for gaming approach for encouraging their creative ideas. Frame games, innovation games, LEGO blocks and game storming are few examples of boosting the creativity in the workplace. Oravec (2015) depicts that frame games emphasize on the interactive activities for training situations or brainstorming. Additionally, fun activities and formulating roadmaps are the basic steps in the innovation games approach. In context of the LEGO blocks, the cubes are used for analysing the estimated real situation after implementation of the idea to generate insights and ideas more easily (Payton 2015). Idea gathering This method comprises of the approaches of brainstorming and brain-writing where a question is generated among the team members in a meeting and members will present many ideas within less times without any sponsorship (Bucherer et al. 2012). On the other hand, Amabile (2012) portrays that participatory innovation is another approach in this techniques the concept of idea boxes and idea intranets was introduced. Irrational creativity In comparison with the rational creativity, this technique emphasizes on the approach of shifting problem from the analogies. Gaut (2012) also portrays that experts believe that if a person distance themselves from the problematic situation, the chances for resolving the circumstance with innovative idea becomes high. Distanciation phase and ideation phase are the major components of this theory that signifies that the distortion and transformation of problem stimulates the imagination, which will help in the better solution regarding a problem. However, in ideation process, Tomyuk and à Ã‚ ¢Ãƒ Ã‚ ¾Ãƒ Ã‚ ¼Ãƒâ€˜Ã… ½Ãƒ Ã‚ º (2014) depicts the perception that one must follow a certain track and try to think innovative ideas until a useful solution will not be suggested. The basic principle behind this theory is to turn ideas into positive solution. Innovative approaches Technical innovation Rice (2013) states that technical innovation involves in the formulation of new goods and services and is occurred through research and development effortsso that the customer satisfaction can be achieved with new, better, faster and/or cheaper products. On the other hand, Camison and Villar-Lopez (2014) defines that systematic application of scientific knowledge for transforming resources into products are the objectives of technological innovation. Process innovation The process innovation signifies the new ways for producing, selling or distributing goods so that the distribution process can be accomplished in lesser time. Davenport (2013) depicts that the process innovation is helpful for small firms as they can take references from the larger firms advanced technology. Hollen et al. (2013) often criticizes that the process innovation has the limitation of investments when new products tend to put forward for further development. Administrative innovation Administrative innovation demotes the creation of a new organizational design that is suggested by the managing authorities of the organization for better creation, production and delivery of products (Reinhold et al. 2015). This includes the leadership quality that is implemented in the workplace for better productivity. Leaders have to encourage their employee intrinsically and reward them according to their innovative ideas so that they keep on thinking and suggesting new ideas that will be beneficial for the organization. Key ingredients to successful innovation Leadership Yoshida, et al. (2014) mentioned that innovation and creativity are interrelated and hence encouraging innovation must have to follow the basics of creativity that are- expertise, creative thinking skills and motivation. The leader plays a crucial role for encouraging their employees to come up with new and innovative ideas and motivates their employee by not criticizing, judging, discouraging and evaluating the negative outcome of the suggested ideas (Slatten and Mehmetoglu 2015). Cerne et al. (2013) also affirms that the contemporary leaders must welcome the absurd, crazy ideas by analysing the outcome with their experience so that some innovative ideas can be formulated. Focus Camison and Villar-Lopez (2014) suggests that, if workplace is a stage for experimenting for better productivity and profitability, the approach for working should be the chief objective, Hence, it is important to focus on achieving the primary goal for the organization that is to increase their sales and results in high prosperity. For instance, OSIM international, which is a Singapore based organization starts their business by manufacturing knifes and other household products but their focus is to comfort the communities with their products and to attain high profits. This organization then stand up with the idea to provide comfort to people who need extra care of their bodies and initiated to manufacture massing products (Ganter and Hecker 2014). Creativity Sacramento et al. (2013) states that there are some primary reason that encourages the working personnel in the workplace by making time for brainstorming or placing suggestion boxes around the workplace. Managers can also train their staff in innovation techniques brainstorming, lateral thinking and mind-mapping. Creativity can be supported by tolerate mistakes, reward creativity and then act on ideas. Entrepreneurship Figure 1: Creativity and innovation in entrepreneurship (Source: Qian 2013) Carland and Carland (2015) depicts that creativity is the ability to develop new ideas in order to provide a new perception towards a problematic situation while innovation is the application of those creative solution so that the life of community can be enhanced. Qian (2013) in addition to that portrays that entrepreneurship is the combination of the both the creativity and innovation and a systematic procedure for applying the two approaches. Impact of creativity and innovation in an organization Experts introduce creativity and innovation for better productivity and financial growth. Guler and Nerkar (2012) illustrates that with effective creativity, workforce can easily generate new ideas compatible with the objective set by the organization. The implementation of creation and innovation also results in an environment that encourages knowledge-based capital and increase their market share by implementing the same. Moreover, Im et al. (2013) depicts that innovation in the workplace also brings transformation in strong and efficient innovative diffusion of knowledge for the betterment of the organization. Moreover, Csikszentmihalyi and Sawyer (2014) stated that creativity exhibited by innovative theories and principle puts the concerned organization in positions of leadership compared to originations in the same field. In order to achieve this success stage, the organization has to spend some revenue on RD departments where an origination can research for new inventions so th at the existing products can be improved along with the formulation of new products. In addition to that, innovation companies also have the advantage of experience for product development. de Araujo Burcharth et al. (2014) describes that this innovative approaches can be obtained by welcoming the trial and error methods and encouraging employees to take risks for designing better products and services. Lastly, Lee et al. (2012) added further that introduction of creativity results in name recognition within their respective industries. These business or companies do not have to spend much on their promotion as their brand themselves enough for their popularity. For instance, apparels like Lululemon, Zara, and the luxury carmakerRolls-Royce do not advertise their products due to their strong word-of-mouth campaigns advertisements and 110-year-old sales recorduntil the year 2015 respectively. Barnett et al. (2014) on the affirmative side also adds that Managers who promote an innovativeenvironment analyses the motivation factor in the working personnel for building st ronger teams, strategic partnerships, organizational restructuring and senior management support. Evidences of creativity and innovation Small companies will have modest open innovation efforts and they have must have to find ways to interact efficiently with in-sighting market, competition and new technology that supports their innovation efforts. One such example is the case of UBER rides, whose CEO Travis Kalanick is known as serial entrepreneur and had presented an innovative idea for making the social life of the individual easy. Kolker et al. (2016) depicts that the incident begins from the difficulty that has arise while facing difficulty in hailing a cab. As a result, the person utilizes the technological innovation for formulating a business and help people hiring a taxi on a single tap of a button. The business not only provides the social people with transport facility but the business also represent a flexible new way to earn money for the drivers (Fisk 2014). Another example is the case of Northern Colorado, where Emil Motycka a 21 years old earned a revenue of $135,000 during senior year of high school and started the business organization named Motycka Enterprises, LLC; however, now the name is Emils Lawn. The concerned person provides everything from building and janitorial maintenance like tree care, lawn care, and Christmas light installation and snow removal services in order to help people with their extra work. Ayala and Manzano (2014) depicts that in this case, the person utilize the innovative idea with a creative objective that is simple yet important. Due to simplicity of these business objectives, it is challenge for Emil Motycka but the business gained a huge success and become a successful entrepreneur at the age of 21. The person at a small age utilizes the simple idea to create a business and expand it for gaining profit in low expenses. The origination provides services to known customers and this business does not need much skills (Fiet et al. 2013). Moreover, another example for a small business to be the most innovative and successful organization is VisionQuest 20/20 that not only considered the innovation for being successful but they also targeted the most unusual group of the society- visually challenged children. The organization is a nonprofit organizationestablished by Dr. James W. O'Neil and engineer Richard S. Tirendi, who are working collaboratively for helping vision problems in children. The major concern of these businesspersons is that there is no advanced equipments beyond the eye-chart stage; however, they have formulated a new software called EyeSpy 20/20 that assesses children's vision while they play a video game. This device is also capable of tests for amblyopia that can lead to permanent blindness if not treated on time. Mind map Image 2: Mind Map for creativity and innovation in organization (Source: Created by Author) Personal reflection I learned from the entire study that innovations are crucial for a successful business. Technological innovation is essential in order to match the technical advantage of the world; administrative innovation is important for leading the employee of the organization so that they can motivate the team members for suggesting new ideas. Moreover, I also learned that process innovation is the outcome of the best administrative innovative approach without which the existing process for accomplishing the business cannot be possible. In addition to that, I also came to know that every business has started their journey from scratch and with the help of creativity and innovation they became successful in recent times. It is also come to my consideration that business that become successful through their innovation has the most satisfied working personnel and customers and they also do not need to promote their brands as their experience in the market and effective word-of-mouth advertisement does everything. Furthermore, from the entire study I also learn about the key ingredients to successful innovation that are leadership quality of the high designated people, focus on the organisational goals, entrepreneurship quality and the ability to implement the creativity for better productivity and profitability. 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